Wednesday 2 July 2014


Creativity isn't magic


"The act of creativity is surrounded by a fog of myths ....Creativity is not magic, it happens by applying ordinary tools of thought to existing materials"

This is the start of an excellent video, part 3 in the series "Everything is a remix"



The key point is that innovations are built on existing knowledge, and on a through grounding in "what is known".  The major breakthroughs come from connection and perfection, rather than creation.

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