"...people do not network (using a noun as a verb, here) without very good reason. Certainly they may have common interests, or even needs, but this is not sufficient. What they also need is the belief that there is something in it for them, to make it worth their while participating. This could be things like getting direct help with problem-solving on their own projects; learning about similar problems to their own in the hope of inspiration; getting satisfaction from helping others; or generally getting to be known around the company as a learned, wise and helpful expert. You may well be able to think of other reasons."
Ray King. Community of practice leader
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